About Us
PhotoTouch UK, along with our American partners, are an innovative technology company specialising in photographic marketing solutions for the Event and Brand Activation Markets. Whether your event is large or small, we offer a system to meet your specific needs, custom graphics, and backend reports. This includes the specific numbers you need to successfully target your core and new clients. Our patent pending product is easy to use and requires no professional staff.
Contact
Don Davis
Mobile: 07711 129539
email: don@phototouchinc.co.uk
Benefits
- Create a Personal Photo to Engage the Target audience
- Use Branded image for on-going impressions
- Social media support, including Facebook and Twitter
- Use the Internet for Measurable results and Web Marketing
- Easy to use, NO professional staff require
Why Event Photos Return A Solid ROI
Everyone knows that Photos are seldom the reason for executing a Brand Promotion or Event. But many Marketing and Brand Managers have come to realise that inclusion of a photo activation component is a valuable part of any event or promotion. Why? Photographs help document the success of any event, large or small. From Mobile Marketing Tours and Pro Sporting events, to weddings and parties, photos play an integral part in proving that the event was a success. Today, they can even be considered to be one of the best promotional activities that also provide a return on investment.
Today’s digital technology makes photo activation easy, fast, and cost effective. Data capture and the ability to interact with the customer or consumer after the fact provide the value and justify the cost of offering your audience a complimentary photo. Fun, excitement, memories and brand reinforcement are all “free” added benefits.
According to Event Marketer Magazine, there are other tangible returns for justifying the cost of including photos in your promotion or event:
Building Relationships. Pictures get a conversation going, granting face time to talk about your product or service.
Web Traffic Driver. People come to your website to retrieve the photo. Many of them will take the opportunity to see what else you have to offer. (Coupon or rebate?)
Measurement and Research Tool. Surveys cost a lot of money. When incorporated into the photo retrieval process, that cost is greatly reduced.
Last but not least, lead consolidation is one of the best reasons to incorporate a photo activation into your event or promotion. In today’s business environment it is just not enough to provide “cool”. Turning cool into measurable business is the new requirement.
At Photo Touch, we offer a turnkey solution to turn “cool” into a real business proposition. Let us show you how to create excitement, interact with new customers and bring those customers back long after the event is over.
Process
All the person needs to do is take a picture with the digital camera provided in the “PhotoTouch” system. The photo is wirelessly transmitted to the computer, it adds the corporate logo and/or graphic for branding purposes, automatically prints a high quality 4x6 image with an Internet address and unique file number and then, uploads the image to the Internet.
Now, when the customer or client takes the photo home, they have a branded personal picture with your company logo as well as an Internet address with user name and password that will give them access to ONLY their images on the Internet.
If they decide to register and provide their email address, you can then allow them to email a postcard or download the image both of which will have your logo or graphic embedded in the image.
This will create a viral marketing effect (social networking sites, return business coupons, etc.) as well as providing a targeted audience for your next email promotion.
PhotoTouch UK will handle all digital imaging responsibility for your company including maintenance and support of the equipment, system integration, Internet hosting, and training services.
